MOTION GRAPHIC AND COMPOSITING

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Major Project

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Hisham Rasheed  / 0356691 Major Project  3D Animation Instructions Project Proposal click link to view slides Project Overview For this project, I decided to create an advertising campaign for Kodak . At first glance, Kodak may seem old or outdated, but it is far from dead. Film photography still holds strong value among many creators today, especially at a time when AI is increasingly taking over digital media . This made Kodak a relevant and meaningful brand to work with. The campaign consists of three videos , each exploring a different discipline: 3D animation, motion graphics, and visual effects (VFX) . I wanted to push myself creatively by trying new techniques and workflows, particularly in areas I had little experience with before. 3D ANIMATION The main concept of the 3D animation was to showcase three Kodak film stocks: Kodak Gold, ColorPlus, and UltraMax ...
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Intractive Design Exercise

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October 1, 2025 week 1 - week 14 Hisham Rasheed / 0356691 Interactive Design / Bachelor of Design in Creative Media Introduction Exercises ・Exercise 1: Web Analysis - Process 1. Simply Chocolate  Fig 1.1 The purpose and goals of the website This is a chocolate company website called simply chocolate. It is an online store with very fine and rich cocoa chocolates with all the nutrient aspects and details. The visual design and layout I really admire the popping pastel colors which are appetizing. Fig 1.2 Fig 1.3 The home page brings us to a really engaging design where, as you scroll down, you can browse through each distinct chocolate taste while seeing an animation of that flavor in the backdrop.  Fig 1.4 The components of the home page are arranged in a really intriguing way; they are all arranged vertically, including the logo. Fig 1.5 Fig 1.6 A call to action button that reads "Shop" is present on every page as well as at the bottom as you scroll down, a...
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Interactive Design | Final project

September 20, 2025 week 1 - week 14 Hisham Rasheed / 0356691 Interactive Design / Bachelor of Design in Creative Media Development Report — Bite Into Bliss Website  The project included planning the website, designing it in Figma, coding it into a working site, and testing and publishing it online. Through this process, I learned how visual design and technical development come together to create a complete digital product. Before starting any design or coding, I spent time thinking about what kind of website I wanted to create. Since the website is for a cupcake and dessert brand, I wanted it to feel friendly, fun, and appealing. I also thought about how users would move through the website. For example, they should be able to easily find products, learn about the brand, and see how to order or contact the business. This helped me decide what pages and sections were needed, such as the homepage, product listings, and an about or story section. Designing in Figma The des...
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