Interactive Design | Project 2
September 20, 2025 week 1 - week 14 Hisham Rasheed / 0356691 Interactive Design / Bachelor of Design in Creative Media Toronto Cupcake Website Redesign For this project, I redesigned the Toronto Cupcake website with the goal of improving its usability, visual appeal, and overall user experience. The original site had a lot of potential, but it felt outdated and lacked a clear visual hierarchy. My approach was to create a cleaner, more modern interface that could better represent the brand while also making it easier for users to browse cupcakes, learn about the business, and place orders. The redesigned prototype, created in Figma. Key Features of the Prototype One of the main features of my prototype is the clean and organized layout . I wanted users to immediately understand what the site offers without having to dig through cluttered sections. Large hero images and a welcoming header introduce the brand, while clearly separated sections guide the user through menu options, ord...